Large Cap Records
Current issue: LCR-001
Large Cap Records / Corporate
Institutional brief / Current issue
Corporate overview
Cultural assets. Active systems.
Large Cap Records is a technology company operating in the creative economy, built on a growing treasury of cultural assets and long-term relationships.
We develop and operate music, intellectual property, brands, stories, formats, software and cultural infrastructure across an expanding portfolio of ventures.
01 / Cultural infrastructure
Operating thesisSong as Software
Not files. Systems.
Song as Software is Large Cap Records’ own cultural infrastructure: a framework for treating a release as a durable system rather than a terminal media asset.
Our position is simple: songs should not be distributed as finished files. They should operate as living cultural systems, capable of accumulating context, interaction and meaning over time.
Broadcast is where each track becomes an interactive, evolving world. Sound, interface, narrative, objects and participation remain connected to the work and can change without declaring the song complete.
02 / Operating divisions
Official structureFour public divisions, one catalogue.
The divisions share assets, standards and infrastructure. Their responsibilities remain deliberately distinct.
RCRD
Operating divisionRecords
Develops and stewards recordings, artists, publishing interests and catalogue issues. Each release is treated as a long-term cultural asset, not a campaign with an expiry date.
BRDC
Operating divisionBroadcast
Turns each track into its public world: an evolving layer of interface, narrative, source material and participation that remains connected to the music.
RDIO
Operating divisionRadio
A forthcoming programmed transmission layer for the catalogue, designed for continuous listening, editorial sequencing and future live formats.
STR
Operating divisionStore
The material arm of the catalogue. Editions, objects and apparel translate release systems into physical form.
03 / Portfolio & partnerships
Selected relationshipsBuilt, held and connected with intent.
We pursue culturally resonant work at the intersection of cutting-edge technology and human, analogue authenticity. The relationship is named according to its actual structure.
Commerce venture
LCR portfoliodropshippingslop.com
A commerce venture in the Large Cap Records portfolio.
Visit dropshippingslop.com (opens in a new tab)Independent technology partner
External relationshipMacca
Macca provides composition infrastructure between the voice memo and the DAW, giving early musical ideas a structured path into production.
Visit Macca (opens in a new tab)04 / Engagement doctrine
External mandatesSelective by design.
We select projects on creative merit first. Structure follows.
Large Cap Records considers commissioned work, collaborations and longer-term ventures where there is genuine artistic alignment and a meaningful creative challenge. Compensation, ownership and deal structure are evaluated individually. Association is never automatic.
05 / Institutional core
Leadership & officesDirection, operations and material form.
Executive authority is concentrated. Specialist functions work in direct proximity to it without being presented as executive roles.
Executive leadership
Corporate direction and operating authority
Chief Executive Officer
Floris Veldt
Floris Veldt is a Dutch executive and systems thinker working at the intersection of cultural production, technology and institutional strategy. His background spans platform development, venture operations and the economics of the European creative economy. Combining academic rigor with a deliberately restless energy, he leads the company’s operational development and its Song as Software infrastructure.
Founder & Executive Chairman
Andreas Hedberg
Andreas Hedberg founded Large Cap Records and sets its creative and institutional direction. He defines the company’s long-term cultural thesis, stewards its creative standards and chairs the decisions that determine what the institution becomes.
Institutional offices
Specialist and executive-office functions
Director of Art & Material Culture
Niklas Wikström
Niklas Wikström leads art direction and material culture across Large Cap Records. His background spans brand stewardship within the beverage industry, fine-art production and the physical realization of cultural artifacts. He oversees visual systems, printed matter, objects and other material expressions.
Special Assistant to the Executive Chairman
Dan Andersson
Dan Andersson works primarily with Andreas Hedberg, supporting the Executive Chairman across research, coordination and cultural development. His background in anthropology and performance informs observational research, narrative development and the interpretation of social and cultural systems.
CEO Dispatches
ForthcomingThe Veldt Letters
Future dispatches from Floris Veldt on releases, platform development and Song as Software.
This will become the owned editorial record of how the institution thinks while it builds. No dispatches have been issued yet.
Partnerships / Selected collaborations
Correspondence reviewed individuallyBegin with the work.
We welcome considered approaches from artists, founders, institutions and partners with a real creative problem to solve.
contact@largecaprecords.com
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Andreas Hedberg
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